• For salon straightness that lasts twice as long, contains breakthrough Cera-Heat straightening technology
• Uses a supercharged heating system with ultra fast heat recovery for constant high heat
• Ionic steam enhances the hair condition and eliminates frizz for a high shine finish
• Retractable de-tangling fins give a professional combing effect for extra-effective straightening
• Up to 230°C with ultra-fast heat recovery for constant high heat and ceramic-titanium plates for ultimate smoothness

BaByliss – The leading manufacturer of electrical personal care appliances

BaByliss is the leading manufacturer of electrical personal care appliances from hairdryers, straighteners, tongs, crimpers to hair clippers and trimmers, women’s hair removal products and beauty appliances. BaByliss tools are used in Hair and Beauty salons and we use this expertise to create top performance products that are designed to help you achieve a salon finish without the salon. All our products use the latest technology and are thoroughly tested to give best performance and results at home.

The straightness breakthrough

BaByliss Pro 230 Radiance is a revolutionary high performance straightener which features breakthrough Cera-Heat™ straightening technology which uses a supercharged heating system and unique innovative features to give salon straightness that lasts longer, much longer!

Get ready for a brand new straightening experience. Pro 230 Radiance gives salon straightness that lasts twice as long as other leading brands (proven in independent tests). Giving a perfect finish that will shine on all day and all night. Breakthrough Cera-Heat™ technology uses a supercharged heating system to give salon straightness that lasts longer.

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